Alliance Enters into a Partnership with Cavea
Published: Feb 24, 2021
The Swedish esports organisation Alliance has entered into a partnership with an AI-based sponsorship analytics platform Cavea. This commercial partnership brings benefits for both sides, where Alliance gets the AI-powered media valuation and social media monitoring tool, while Cavea finds itself an esports organisation with whom they can build a lasting esports legacy.
Alliance is a world-renowned organisation with roots planted deep in the very core of the world of esports. They are based in Sweden, and their goals were always focused on building a Nordic organisation, and all their teams across multiple games are heavily Nordic. They’ve begun their esports journey with one of the world’s most famous Dota 2 teams to date, winning the most prestigious tournament in Dota 2 – The International 2013.
That legendary Dota 2 roster would pave the way for all of the future success the organisation would achieve. Nowadays, they are involved in a wide range of esports titles ranging from Dota 2, Apex Legends, Fortnite, Smash, PUBG, and the newest one being Valorant. Despite their recent entry into the Valorant scene, their team performed at an excellent level and qualified for the Masters event of the current Valorant Champions Tour.
Cavea is a Danish tech company specialized in media valuation for brands and esports entities through the use of their AI-powered technology. They will provide Alliance with invaluable metrics and data with a heavy focus on esports analytic, which will help the Swedish organisation in many aspects.
The CEO and Co-founder of Cavea, Mircea Gabriel Eftemie, stated the following:
“Alliance is an esports organization, whose mission is a perfect match for ours. We will help them achieve their goal of creating a lasting esports legacy that supports esports experiences across the globe, by supplying them with a powerful data tool, that helps them be more data strategic.”.
Kelly Ong, the Chief Strategy Officer for Alliance, also shared some positive comments:
“Alliance is very glad to start working with Cavea after a comprehensive test run. Together with Cavea we will be able to provide transparency to our current and future sponsors and partners. Being accountable and transparent is a core value in Alliance partnerships team hence we value data and statistics very much. We chose Cavea because Cavea is planning to be an esports focused analytics platform, we find that exciting in comparison to boarding with other traditional analytic services out there. We will also be working closely with the amazing Cavea team to develop the product as we continue evolving as an analytics company focused on esports.”
The partnership between Alliance and Cavea is one of mutual respect and admiration, and as such it’s very likely to flourish and produce great results. With the help of Cavea, Alliance will be able to enhance their relationship with existing and future sponsors, while Cavea will add another partner to their ever-growing list. Alliance stands to benefit a lot from this new technology and will use this opportunity to take their company to the next level.
