BETER and GRID Expand Partnership Create Data Visualisation for Esports Bettors
Published: Sep 7, 2024 - Last Updated: Sep 9, 2024
Betting data provider BETER has expanded its partnership with esports data platform GRID to enhance their offering with new data visualization, revealed yesterday (Sep. 6) by release.
The partnership will further expand BETER’s offering by utilizing GRID’s suite of visualisation widgets including The Map Winner Prediction Tracker, Series Scoreboard, LiveLog, and Comparison Widgets, as well as the brand new GRID Stats Widget that enhance bettor’s experience by giving them info such as win rate, damage per round, and details on the first five kills in a round.
As GRID’s widgets are title agnostic, they can be leveraged into any esport, taking data from any game in any genre. This means BETER’s already impressive offering is getting a great boost with these unique additions.
Commenting on the partnership, BETER’s chief revenue officer, Chuck Robinson had the following to say:
“We are excited to expand our partnership with GRID, bringing advanced data visualizations to our esports offering. This collaboration allows us to offer our partners’ customers a more immersive and engaging betting experience, helping them interact with esports on a whole new level. By leveraging GRID’s real-time data and customizable widgets with comprehensive statistics, we’re setting a new standard in the betting landscape, ensuring that BETER continues to lead the way in innovative esports betting solutions.”
On GRID’s side, chief sales officer Mikael Westerling commented:
“Together with BETER, we share a common vision for how the esports betting experience should be designed—immersive, authentic, interactive, and powered by official data. Data is a powerful tool for storytelling, and the GRID widgets are designed to make esports content more accessible to new fans while deepening engagement with existing audiences. By providing real-time, actionable insights directly from the game server to BETER, we deliver a next-level experience that truly resonates with the esports community.”
BETER is a leading provider of betting content and data. A next-gen premium esports and sports content provider, BETER’s gaming solutions are specifically designed for the betting industry, and partners with dozens of the world’s leading esports betting sites.
GRID is an in-game data solution for both tournament operators and data consumers. GRID offers a 360-degree in-game data solution for publishers, tournament operators, and the community, which can be leveraged by anyone.
