Newzoo Predicts Esports to Generate $1.38B in 2022
If one asked someone ten years ago if the competitive scene in the video game industry would be worth millions of dollars, they would probably call you crazy. However, today, we all know how big esports has become, and thanks to Newzoo, we have some predictions on the estimated revenue for 2022 and the following years.
What is Newzoo?
When it comes to gaming data, Newzoo is one of the companies that you should contact, as they gather it on pretty much anything in the industry. They are one of the leading companies when it comes to analytics, and they often like to share their reports on how successful the esports industry is becoming, which is probably something that anyone who is into esports betting is thrilled about.
The audience
It is predicted that the audience in 2022 for global esports is going to grow up to 532 million, and those who are passionate about esports (the ones that watch it more than once a month) will account for a bit over 261 million. It is estimated that the audience grows by about +8.7% every year. With that said, in 2025, the audience that watches esports at least once a month will be around 640 million, while the passionate group is going to grow to 318 million people.
The revenue
Esports can generate revenue through all kinds of sources. Whether it is through mobile esports, co-streaming, blockchain gaming, or some other way, the prediction of total revenues for 2022 is $1.38B, with the expectation to grow up to #1.86B in 2025.
The biggest source of this revenue is through sponsorships for esports organizations, which is about 60% of all revenue. When it comes to the part of the world where esports generates the most of its revenue, it is no surprise that China is the biggest region, but it is a bit surprising that it is a whole third of it.
How does this report compare to the previous ones?
As the estimation change every year, we can see that they are changing quite continually, as the 2019 Newzoo report estimated an audience of 454 million people with a revenue of $1.096B, and in 2020 the audience was estimated to be 495 million with the revenue of $1.100B.
After that, in 2021, the estimation actually lowers by quite a bit before it rises back to the numbers previously mentioned for 2022, and that is probably due to the global situation that we were experiencing. In 2021, the audience estimation was at 474 million people, with the total revenues being $1.084B.
As these predictions seem to be very continuous with each other, and anyone who watches esports can tell that they are growing faster than ever, it is quite exciting to see that esports is becoming something that all of those passionate gamers from ten years ago wanted it to be.
