Betano Secures Main Sponsorship for Premio eSports Brasil Awards

Sports betting powerhouse Betano, operated by Kaizen Gaming, has been announced as the primary sponsor for the Premio eSports Brasil (Esports Brazil Awards), set to crown Brazil’s top esports talents on December 18, 2025. This partnership underscores Betano’s deep commitment to the booming Brazilian esports scene, complete with interactive fan activations.

One of the first platforms certified under Brazil’s newly regulated sports betting industry, wich came into effect January 2025. Betano recently clinched Operator of the Year at the Brazil inaugural EGR Latam Awards.

betano announced as sponsor for premio esports brazil

Event Highlights and Activations

The awards ceremony will feature Betano branded experiences, including a customized slot car track and a photo booth with an iconic throne, immersing attendees in the brand’s gaming vibe.

Betano Fan Favorite Award

Betano is backing the Betano Fan Favorite Award, where fans decide the winner from these star nominees:

Voting is live you can head to peb.gg/votacoes/indicacao_publica/ to cast your ballot.

Leadership Quotes

Fabio Ritter, Betano’s Senior Sponsorship Activation Manager in Brazil, shared: “Betano is proud to once again be the main sponsor of an event that celebrates the best of Brazilian esports. It is a moment of maximum recognition and demonstrates our belief in and investment in a sport that is growing exponentially in the country, offering passion, excitement, and a vibrant community values that we share with the gaming universe.”

Guilherme Figueiredo, Kaizen Gaming Commercial Director Brazil, added: “Winning ‘Operator of the Year Brazil at the inaugural EGR Latam Awards is a great honour and a powerful validation of our long term strategic focus and commitment to the market.”

Growing Ecosystem

Betano joins a stacked sponsor lineup including PlayStation, KaBuM, JBL, Petrobras, and Epic Games, increasing the event’s prestige amid Brazil’s esports surge.

As Brazil refines its betting regulations with proposals for an 18 to 21 age hike and an 18% tax partnerships like this signal sustained investment in esports.

Daniel Davis
Daniel Davis

Since: October 29, 2025

Hi, I’m Dan, an experienced esports journalist and author passionate about competitive gaming and digital culture. I specialize in titles like Counter Strike, Call of Duty, League of Legends, and Valorant. I’ve documented the rise of professional esports from local tournaments to global stages. With a sharp focus on player strategy, team chemistry, and the evolving industry landscape, I deliver in depth insight into the world’s most popular competitive games.

See all articles from this author