Using a Bet365 Bet Builder: How to Start, Rules, Troubleshooting & More

Published: May 2, 2024

Esports Top Betting Sites
ggbet logo
+200% Up To $300
GG.Bet Review
bc game logo
BC Game
180% On First Deposit
BC Game Review
thunderpick logo
Up to €/$600 Bonus
Thunderpick Review
Up To €500 Welcome Bonus
MyStake Review
100% Up To €100 Bonus
888Starz Review
Latest Esports News

Any bettor or sports fan will be well aware of bet365, which has become one of the world’s most recognisable bookmaking brands boasting an unmatched global reach. The operator, which has its roots in the English Midlands town of Stoke-on-Trent and has a long association with the town’s football club, has become one of the leaders of the pack in offering its customers Bet Builders.

Open an Account and claim $200 in Bet Credits
Up to $200
In Bet Credits
Bet on CS:GO, LoL, Dota, FIFA and more
Intuitive mobile app for iOS and Android
The world’s favourite online bookmaker

On this page, we’ll tell you more about how to make a Bet Builder on bet365, as well as much more, such as how to tackle common issues. By the end of this article, you’ll know how to use a Bet Builder, the bet365 Bet Builder rules, and what to do if anything goes wrong.

How to Use the Bet Builder on Bet365

If you are looking for the best Bet Builder site out there, then bet365 has to be in the conversation. Below is a simple guide to get you started if you do decide to place your next wager at their website.

Accessing the Bet Builder

Obviously, to use bet365 Bet Builder, you will need a bet365 account. Refer to our guide on how to open a bet365 account, to find out more – you will also be entitled to a welcome bonus if you are a new player. You will need a valid email address to do this, as well as a way of funding your account and proving your identity. The process is very simple and you can contact customer services if you have any questions.

Creating Your Bet

  1. Navigate to the game or event that you want to bet on
  2. Next, select the Bet Builder feature from the header
  3. You should then see all available markets. The odds will be calculated for every selection
  4. Choose your selections carefully
  5. Add your Bet Builder to your bet slip
  6. Enter your stake

You should try and choose bets that are coherent and make sense, such as combining a team to win with their star player scoring and them winning a certain number of corners; research is critical here.

Bet365 screenshot showing odds.

Understanding the bet365 Bet Builder Rules

As with any other part of the betting site, bet365 has multiple rules in place for their Bet Builder. The highlights of these are listed below, but be sure to always read the terms and conditions fully before depositing money.

Market Restrictions

The bet365 Bet Builder is available for a big range of sports. These are currently:

As you can see, this gives you a wide selection of sports and is many more than most industry competitors.

If an event in your Bet Builder ends up being void or pushed, the entire Bet Builder is void or pushed. This excludes soccer bets involving a specific player, however. If your selected player does not start the game, then the selections involving them are void and the Bet Builder odds will be recalculated for the other selections. There are similar bet365 Bet Builder rules in place for other sports and you can check these in the bet365 FAQs section.

Bet Limits and Settlement

A limit of 12 markets from one sport applies to the bet365 Bet Builder. The bet365 Bet Builder rules stipulate that, for a soccer Bet Builder, you are limited to six players per team for goal and card markets. Bet Builder bets cannot be included in Banker, If Bet, Reverse If Bet or Teaser bets. The same stake limits apply to Bet Builders as apply to normal bets. Each sport at bet365 has differing maximum win amounts, with £2 million set for soccer. You can check these at the operator’s website or find out from our bet365 review.

How the Bet Builder Works at bet365

How does a Bet Builder work at bet365? A Bet Builder bet multiplies the odds for each selection you make, in a similar way to an accumulator. You will see the odds being calculated in real time as you add selections to your Bet Builder at bet365. In the case of betting during a sports event then the odds will, of course, fluctuate to represent what is happening live.

Advantages of Using a Bet Builder

A Bet Builder allows you to put your sporting expertise to the best possible use. It is a type of bet that rewards expert knowledge and astute market selection. Compared with more conventional bet types, the Bet Builder offers flexibility and potentially greater rewards. A Bet Builder app can also help provide more analysis for this type of betting, but you should ensure that any app you download both works well and is secure with your data.

bet365 rakeback bonuses

Troubleshooting: What to do When the bet365 Bet Builder is Not Working

bet365 is the biggest betting company on the Internet, but it is still not immune to technical issues. Below are some of the possible hitches that you may come across when creating a Bet Builder.

Common Issues


You’ll discover that sites like bet365 provide plenty of support for their customers. If you have an issue, it is easy to reach customer services to get an explanation – bet365 has round-the-clock live chat. Before you do that, it is a good idea to check the site’s FAQs section and, in particular, the Bet Builder rules, to make sure your bet is fully compliant and you can instead focus on your chosen sporting event.

Why Use the bet365 Bet Builder?

As this page has shown, there is a reason that this sports betting option is so popular with players. Below we have summarised the main positives of using the bet365 Bet Builder.

The biggest name in gambling with a UK licence

✅ Choose from 13 sports

✅ Combine up to 12 betting markets in a single sport

✅ Industry-leading customer support


Hopefully, you now know how to create a Bet Builder on bet365 and feel sufficiently confident to put one together yourself. This bookie was one of the first operators to offer punters the chance to enjoy this form of betting, and it shows in the quality of the bet365 Bet Builder option with so many different sports available.

When betting with such a big name, you are guaranteed a first-class experience with very competitive odds and a huge selection of markets.

Open an Account and claim $200 in Bet Credits
Up to $200
In Bet Credits
Bet on CS:GO, LoL, Dota, FIFA and more
Intuitive mobile app for iOS and Android
The world’s favourite online bookmaker
Luke Warr

Since: April 6, 2022

Luke is an esports content specialist, with in-depth knowledge and passion in Esports & iGaming markets, with over 5 years of experience in emerging technologies in relation to crypto, blockchain, AI and esportsbooks.

See all articles from this author